· Today’s market conditions are changing the rules of salesmanship. Product-driven selling and “Push-Selling” are dead.
· The FEAR factor will make the buying decision process harder, because faith in the future has been horribly eroded. And customers will need your help to crack through THAT barrier.
· 79% of buyers say that during difficult times, they want to interact with a sales professional who is a trusted advisor, not just a sales rep.
· 77% of buyers state that the most influential part in making a buying decision is the fact that they trust and respect the involved sales rep.